About This Project
Not Just Pizza!
At 35 (and counting) locations, it’s obvious why Paisano’s holds the title of fastest growing pizza franchise in the DMV. Paisano’s, however, is much more than just pizza and that’s exactly what ESB ensured was consistently marketed for all their locations across the US, as well as internationally.
The production of the catchy sing-a-long “Not Just Pizza, But Something For Everyone”, paired with the power of athletic endorsements, has given Paisano’s unforgettable branding which has successfully propelled them into new markets each year.
“With the help of ESB, we have grown from a small pizza restaurant to one of the largest restaurant franchises in our market, with massive global expansion on the horizon. Paisano’s has over 30 restaurants across several states and ESB has efficiently handled the marketing for each of our franchises with creative, effective, and consistent campaigns.
They have allowed for our brand to continually grow and flourish with united messaging across all locations. Their willingness to work with each market separately as we expand, while understanding their unique positions and differences has made a huge impact.” – Fouad Qreitem, President, Paisano’s Franchise System